GoodWeave

Sponsorship Benefits

In exchange for their generous support, GoodWeave media sponsors receive the following benefits:

Online Exposure

• National exposure on the GoodWeave website—the cornerstone of the campaign
• Campaign banner on your website with identification as a “Lead ” or “Associate” sponsor
• Option to develop a customized online promotion with GoodWeave

Advertising

• “Lead” or “Associate” sponsor identification in GoodWeave marketing materials
• Camera-ready art for print, and web ads about the GoodWeave campaign for customization with your logo
• Introduction to nearly 70 national rug companies (and regional showrooms as applicable) for your advertising outreach

Media Exposure (for Lead Sponsors)

• Opportunity to provide a sponsor information page for inclusion in the GoodWeave media kit (with identification of spokesperson)
• Listing in select campaign media releases
• Listing in the GoodWeave media kit

Marketing Materials

• Identification in Marketing Tool Kits for industry partners
• Right to use GoodWeave-provided content about the issue and campaign in your marketing materials and website

Events

• Opportunity to develop a co-sponsored campaign event - GoodWeave provides a speaker, handout materials and camera-ready artwork for invitation
• Marquee exposure at tradeshows/events (logo placement on GoodWeave campaign banner); exposure on handouts; option to work with GoodWeave on promotion or giveaway item
• Recognition as “Lead” or “Associate” sponsor and listing on printed programs and invitations
• Invitations to all GoodWeave events
• GoodWeave speaker for your events (depending on availability)

Miscellaneous

• Right to use the GoodWeave logo in your promotional and marketing materials
• Recognition in quarterly e-news, which is distributed to thousands of importers, designers, retailers and consumers
• Inclusion in the GoodWeave annual report
• Receipt of campaign updates and an annual progress report