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RugMark is working to end illegal child labor in the carpet industry and to offer educational opportunities to children in South Asia.
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Become a Sponsor
Join RugMark and a growing number of partners by supporting The Most Beautiful Rug: RugMark’s Campaign to End Child Labor, a three-year national public education campaign that, with your involvement, can end child labor in the carpet industry in the next decade.
RugMark invites media sponsors to donate in-kind services in the form of advertising and related promotions or financial contributors to become part of a growing list of sponsors that include Dwell, Interior Design, the Modern Luxury Publishing Group, the Skoll Foundation, Western Interiors & Design and others.
Sponsorship Levels
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Presenting Sponsor, for an investment of $125,000 in cash and/or in-kind contributions.
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Co-Sponsor, for an investment of $50,000 per year in cash and/or in-kind contributions.
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Campaign Supporter, for investments of less than $50,000.
Sponsorship Benefits
Presenting Sponsor
The investment for a Presenting Sponsor is $125,000 per year in cash and/or in-kind contributions. There are eight sponsorship opportunities available at this level. This is a three-year commitment with first right of refusal for renewal.
In exchange for this generous support, RugMark provides:
National exposure on the RugMark Website – the cornerstone of the campaign
- Homepage listing with logo and reciprocal link
- Option to create a “Presenting Sponsor” page
- Listing as a “Presenting Sponsor” in “Supporters” and “FAQ” sections
- Campaign banner on your Website with identification as a “Presenting Sponsor”
- Option to develop a customized online promotion with RugMark
Advertising
- “Presenting Sponsor” identification in RugMark marketing materials
- Camera-ready art for print and Web ads about the RugMark campaign for customization with your logo
- Optional participation in co-op advertising or advertorial buy
- Introduction to more than 30 national rug companies (and regional showrooms as applicable) for your advertising outreach
Media exposure
- Opportunity to provide a sponsor information page for inclusion in RugMark’s media kit (with identification of spokesperson)
- Listing in select campaign media releases
- Listing in the Rugmark media kit
Marketing Materials
- Identification in Licensee Marketing Tool Kit
- Identification in Showroom/Retailer Marketing Tool Kit
- Identification in Interior Design/Architectural Marketing Tool Kit
- Right to use RugMark provided content about the issue and campaign in your marketing materials and Website
Events
- Opportunity to develop a co-sponsored campaign event – RugMark provides a speaker, handout materials, and camera-ready artwork for invitation
- Marquis exposure at tradeshows/events (logo placement on The Most Beautiful Rug campaign banner); exposure on handouts; option to work with RugMark on promotion or giveaway item
- Recognition as “Presenting Sponsor” and listing on printed programs and invitations
- Invitations to all RugMark events
- Depending on schedule availability, RugMark speaker for your events
Miscellaneous
- Right to use the the RugMark logo in your promotional and marketing materials
- Recognition in quarterly e-news – to all participants (importers, designers, retailers and consumers who sign up online
- Inclusion in RugMark’s annual report
- Receipt of campaign updates and an annual progress report
Co-Sponsor
The investment to become a Co-sponsor is $50,000 per year in cash and/or in-kind contributions. In exchange for this generous support, RugMark provides:
- National exposure on the RugMark Website – the cornerstone of the campaign
- Option to create a “Co-sponsor” page
- Campaign banner on your Website with identification as a “Co-sponsor”
- Option to develop a customized online promotion with RugMark
Advertising
- “Co-sponsor” identification on RugMark ad for use in sponsor publications and media placements
- Camera-ready art for print and Web ads about the RugMark campaign for customization with your logo
Media
- Be included in the RugMark media kit
Marketing Materials
- Identification in Licensee Marketing Tool Kit
- Identification in Showroom/Retailer Marketing Tool Kit
- Identification in Interior Design/Architectural Marketing Tool Kit
- Right to use RugMark provided content about the issue and campaign in your marketing materials and Website
Events
- Opportunity to develop a co-sponsored campaign event – RugMark provides handout materials and camera-ready artwork for invitation
- Exposure at tradeshows/events, recognition on accompanying handouts, option to work with RugMark on promotion or give away
- Recognized as “Co-sponsor” and listed on selected printed programs and invitations
- Invitations to all RugMark events
- Depending on schedule availability, RugMark speaker for your events
Miscellaneous
- Right to use the the RugMark logo in your promotional and marketing materials.
- Recognition in quarterly e-news – to all participants (importers, designers, retailers and consumers who sign up online
- Inclusion in RugMark’s annual report
- Campaign updates and annual progress report
Campaign Supporter
- Listing on campaign print and electronic materials
Thank you for your consideration of becoming a sponsor of “The Most Beautiful Rug” campaign. Together, with RugMark and our other partners, your leadership can help eliminate child labor from the rug industry. For more information, please contact Sadia Hameed at .
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